Step 1: Get the Testimonials
What was the obstacle that would have prevented you from buying this product/service?
What did you find as a result of buying this product/service?
What specific feature did you like most about this product/service?
What would be three other benefits about this product/service?
Would you recommend this product/service? If so, why?
Is there anything else you'd like to add?
Step 2: Link the testimonials to each objection.
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